House of Curators
A decor-focused campaign combining style icons with curated interior collections, built around products all found at Lowe’s. I designed a lockup to encompass the campaign, individual style guides to complement each curator, and social posts and emails to support the program. House of Curators drove engagement and performed well, especially in social channels.
All work property of Lowe’s Companies, Inc. Work designed under direction from Lowe’s Creative leadership.
I built many presentation decks throughout the design process, combining inspirational images with product and story-telling.
